Company Overview
Apple Inc. is a fortune 500
multinational technology company that specializes in designing, developing and
selling consumer electronics to the public. One of Apple’s mission statements
comes from Senior VP and CFO Luca Maestri who says “Apple Inc. is committed to
protecting the environment, health, and safety of our employees, customers and
the global communities where we operate” (Environmental Responsibility Report,
2017). The primary NAICS code for Apple is 443142 which is the code for
Electronic stores. The primary SIC code is 5734 which is for computer and
computer software stores.
Some of the main competitors for
Apple are Samsung and Google. Apple’s key product today is the IPhone which has
a new model coming out every year. The most recent would be the IPhone X,
however some of their other products include MacBook’s, IPod and IPads. Apple
operates with companies like AT&T, Verizon, T-Mobile, Sprint and other
phone carriers as well as stores such as Best Buy who all sell Apple products.
Apple is a company with a huge
global presence. In the United States alone Apple is responsible for 2,000,000
jobs, with 80,000 of employees working directly for Apple. Apple has helped
create over 1,530,000 US jobs through the App Store ecosystem. This includes
all the people who develop the apps that we use every day. Around the globe
Apple has around 123,000 employees. Apple operates in every state within the
United States. Apple’s global presence can also be found when looking at all of
the Apple stores that are located in countries around the globe ranging from
the United States all the way to Japan. 
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